ProSource Finance LLC. Director Julie Yatchak joins us this week for a special edition of Video Marketing Hacks for Auto Retail to share some of her tips, tricks, and best practices with the use of video in the F&I department. ProSource Finance specializes in Automotive RV, Motor Sport, and Heavy Duty Truck finance departments and finance compliance and outsourcing.
B2B Marketing and Sales Hacks is an open forum for anyone who wants to share and explore ideas and best practices about B2B marketing and sales. It’s a bi-weekly 20-minute live stream hosted by AutoConversion CEO – Ryan Gerardi. You can watch live or catch the full video replay later at your convenience.
Video overview of 6 different types of videos that auto dealers and other retailers should consider for their marketing strategy: Value Proposition, Educational and Informative, Walkaround, Customer Testimonials, Service Diagnosis, Live Stream. Get the free online video marketing strategy course here.
In a culture filled with self-proclaimed leaders, masters, and motivators – I, like many, am weary of what crosses my path. I’m not one for self-help material, and I certainly don’t grab for business-minded how-to books. With Brandin Wilkinson, however, Author of ReThink Selling, the title and description of his book grabbed my attention: Why you only know 20% of sales.
Video and podcast featuring conversation with two auto retail marketers and a Chicagoland marketer about the growing trend of voice search for online shopping, and what retailers need to be thinking about and doing with Voice Search Optimization (VSO).
Video has emerged as one of the single most important elements in today’s marketing campaigns. Video engages users and draws them into your blog, website, and social media channels, resulting in visits that last nearly…
Podcast and video featuring Ryan Gerardi, Terry Lancaster, and John Couture talking about the Super Bowl LIII commercials. From Hyundai’s ‘Elevator to Hell’ to Bud Lights’ ‘Game of Beers’ and ‘Bud Thrones’ these guys cover it all with wit, charm, and sarcasm. Also included in this post are several hilarious Tweets that were featured during the live show.
This post features a conversation with Mike Phillips on a special ‘Streamers and Casters’ edition of our weekly show. Mike is a producer and host of multiple shows, live streams, and podcasts. In the conversation we recap our streaming and casting endeavors from 2018 and look ahead to 2019 at things like branding, technology, distribution, etc.
Your website is more than just a place where you present product information to shoppers. It’s also a minefield of data. Behavioral data. By understanding what behaviors drive car sales, you have the ability to know what brought them there, and ultimately where to get more of them.
NADA 2019 begins this week (JAN 24-27) in San Francisco. To kick off the event, we dedicated this episode of our live weekly broadcast to have a look at all the action. From keynote speakers to planned functions and activities, this podcast and video covers a lot of ground.