Articles by Ryan Gerardi



Multi-Purpose Video Marketing

Multi-Purpose Video Marketing – A Glimpse Into the Future

Back in the day, car dealers and business owners would stand out on the street, glad handing and engaging with the public. Those who put in that time of active engagement went on to build empires and write books on how to sell. Multi-Purpose Video Marketing is an approach that allows dealers to engage with the public where they are – ONLINE.






Consumer Touch Points - Kelley Koliopulos

🎙 Consumer Touch Points: Identifying what drives traffic into the store [VIDEO]

What’s necessary for any retail or service-based industry like dealerships is a complete understanding of where their traffic comes from. While every marketing tool can be tracked and monitored individually – at least, at a high level – it’s extremely time consuming. Aggregating touch point data can assist dealers in understanding where their customers are coming from.



CarGurus Navigate '19 User Conference

AutoConversion Members Get $300 Off from Navigate ‘19 Conference by CarGurus October 22 & 23 in Boston

AutoConversion is working with CarGurus to help promote the inaugural Navigate ’19 User Conference to be held in Boston on October 22nd and 23rd. As part of the promotion, CarGurus is extending a $300 discount off registration for AutoConversion Members. Additionally, CarGurus Head of B2B Marketing Ashley Karr will appear as a Guest on the AutoConverse Mobility Tech & Connectivity Show.


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